Boost direct bookings on your website

Drive more guests to your hotel website and generate more revenue with our services program featuring partnership with the World’s leading Metasearch engine – Google Ads. With Full Hotel Marketing Service, you get the perfect balance of PPC Advertising, Social Media, Email & Mobile Marketing, SEO and targeted content creation to giving your hotel a competitive advantage by attracting more online traffic and converting it to direct bookings.


Seamlessly connect with qualified travel consumers, improve overall search results and convert at a higher volume in a competitive marketplace.

Jan Hotels

Jan Hotels is family-owned and run hotel group in the Czech Republic. We are proud to present five distinctive hotels which best represent the unique hospitality spirit of the Czech Republic.


Hotel Duo, Hotel Leonardo, Hotel OLDINN, Hotel Carol and Hotels Ruze are part of the biggest hotel chain in Czech diversified to host all types of travellers.

Jan hotels

Setup tracking tools

Our approach uses proactive advertising approach which mixes Google Advertising, Travel trends and Social Media branding. Make your data work for you and analyse website visitors in real time. Google Analytics is still the best web analytics data tool in the World. Powerful custom setup brings you more data and helps you focus on the most important KPI every business carefully track – ROI.


NUL Apps marketing team is completely focused on ROI performance and it brings the most advanced digital marketing approach that is available on the market. We relay on Google tools that are industry standard around the globe.


Setup process is fast and safe since Google Tag Manger gives us flexibility and versatility to handle implementation of all necessary tracking codes important for user tracking and behavioural analysis.

Google Ads

AdWords account is important part of every marketing strategy.  We will implement and connect your AdWords account with Google Analytics and we will  implement conversion tracking and remarketing tracking solutions.


Google Ads are the most powerful advertising platform that helps you successfully compete on global travel market.


We have developed custom advertising approach which takes into consideration hotel market position, target audiences and competitive environment.